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This post will focus on the following topics.
- How to check Domain Authority?
- 3 Vital Backlink Strategies to Improve the DA Score of Your Website
- 1. Use Permalink
- 2. Internal Linking Strategy
- 3. Build Backlinks
- Conclusion
Google considers many factors when it comes to ranking a website or a webpage. Whether you are a webmaster or a website owner, you must be familiar with the term domain authority “DA”.
Besides quality content, domain authority is one of the major factors upon which the ranking of a webpage depends.
Therefore, it is vital to grow a decent figure of ranking in domain authority and become web admins' prime focus. DA of a website heavily relies on its linking strategy, which helps to improve the domain authority.
However, it takes a significant amount of time to grow domain authority. In this article, we will share some vital backlinking strategies to improve your domain authority. But, before discussing the strategies, you must know:
How to check Domain Authority?
A website's domain authority (DA) is measured on a scale of 1 to 100, which predicts how well a website will rank. The higher the domain authority, the more chances a website has to rank in the top spots of SERPs.
There are multiple domain authority checking-tools are available on the internet that provides the exact DA score of a website easily and quickly.
With the help of a DA checker, you can easily check the domain authority score of your website in order to improve it. A domain authority checker is not limited to providing domain authority scores only.
It also gives you information on page authority and spam score, which assures your website's credibility in assessing its quality.
3 Vital Backlink Strategies to Improve the DA Score of Your Website
Here we have mentioned some of the most effective backlink strategies to improve the DA score of a website.
1. Use Permalink
If you are beginning your website, the ideal strategy is finding a good domain name that concisely defines your site. The permalink structure refers to an SEO-friendly URL that is short and easy for visitors to read. A permalink includes the primary keyword of your site that helps for better indexing in the SERPs.
For example, if your site is about sports cars, you can choose a domain like 6thgear.com. Your domain should be different and recognizable by your audience, so they can remember and find the address themselves instead of searching for it if they want to visit.
Moreover, you can also purchase an existing domain with better domain authority. This way, you can save time and effort manually developing an authority. If you already have a domain, renew it for at least three to five years, so it does not expire soon.
2. Internal Linking Strategy
Many online websites are more focused on attaining external links; they completely ignore the role and importance of internal linking. Audiences can have a better experience when they can locate the other web pages within your website more easily.
In this way, your audience can explore what else your site has to offer.
The internal linking strategy is highly recommended for informational sites and eCommerce platforms, where visitors always look for more quality material. For internal linking, you can add 'see more' or 'also check' sections within your site's content to drive audience on your other web pages.
You can also simply add links to words and terms that may warrant an explanation of their own. For example, in this article, the terms SERPS, SEO, eCommerce, and link juice can be easily linked to other articles.
Internal linking allows your readers to explore the site naturally. As a result, you can keep your old web pages alive by linking them with your freshly uploaded content to promote the older content.
Another great advantage of internal linking is that it tells search engines that there is more information to be had from a page aside from what is already on it. This is a plus point, and it can improve that page’s SERP ranking as well as page authority Internal linking is the best practice to keep your audience engaged with your site.
Moreover, it helps search engines to crawl your site more easily. This way, more of your site's content can be featured in SERPs.
3. Build Backlinks
Developing high-quality backlinks can be a challenging process. Various bloggers are improperly building backlinks for their sites to generate more prominent links in a shorter period. You can also simply add links to words and terms that may warrant an explanation of their own.
Due to such haste, the quality of generated links is poor, which eventually affects the rating or domain authority of the website. It should be noted that in link building, quality is much more important than quantity.
When trying to get backlinks, it is important to only get them from websites that have high authority. That’s because they can pass on some of their “link juice” to your website, which is always welcome.
It is very easy to lose sight of the bigger picture and get low-quality backlinks. Some people even delve into black hat practices such as buying links from link farms. This is actually dangerous and can get your sites banned from the search engine, so never do that.
Therefore, applying some legitimate backlink-building strategies is vital to improving the quality of backlinks by following these few simple tips.
- Provide contributions to popular blogs by writing guest posts for them
- Share your site's content through social media marketing
- Leave opinions, reviews, or comments on high-authority blog posts
- Collaborate with other bloggers
Conclusion
Domain authority is a parameter that defines your site's credibility in terms of ranking and quality of content. Websites with higher authority get more backlinks and organic traffic, which can benefit from generating conversions.
Moreover, linking strategies can give newly indexed websites a head starts to gain recognition against competitors. It also helps to show a right path to the webmaster for standing his/her website.
This article discussed some major linking strategies that can help gain better domain authority. We discussed methods and examples to elaborate on how linking strategy benefits the DA authority.
However, it takes a significant amount of time to grow domain authority. In this article, we will share some vital backlinking strategies to improve your domain authority. Some people even delve into black hat practices, such as buying links from link farms.
Moreover, we discussed how we could check a site's domain and page authority. We hope this article provided you with credible information on the role of linking strategies in domain authority and page authority.
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